Good News in Digital Age

Putting the new wine into new wineskins: facts and trends in hi-tech & communications, publishing & mass media which help to fulfill the Great Commission

Friday, October 28, 2005

US advertising market for the first half of 2005

US advertising market for the first half of 2005 by ZDNet's ZDNet Research -- Total US advertising expenditures for the first half of 2005 increased 4.5%, compared to the same period in 2004, to $70.5 bln, according to TNS Media Intelligence. The 4.5% first half growth follows a Q1 2005 increase of 4.4%, indicating that the advertising market is maintaining spending. US advertising spending by media Media First half of2005, [...]